EXECUTIVE SUMMARY:

Northern Sky has a longstanding reputation as an organization providing an excellent experience. This new building adds exponentially to its cache as a professional organization. There has been a large influx of interest in Northern Sky’s intentions and now in the announcement of its 2020 season that will encompass both the outdoor venue and this new performance space. The project, while it was ongoing in the planning, money-raising, and building phases, generated huge interest and literally employed dozens, if not hundreds, of local and statewide contractors. Northern Sky also worked in tandem with local planning agencies and town/county governing organizations to rezone the property from rural to commercial use. The community is primarily resort/rural but also encompasses enough locals that the impact has reverberated in all directions toward those who both visit and reside in the area. This venue creates a much-needed space for the community to interact with in the winter months enticing more tourism throughout all seasons. Many patrons have expressed the pleasure of visiting such a unique venue in the county, while seeing performances by a company that they have long admired and been loyal patrons of.

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NOTABLE SUSTAINABLE GOALS AND STRATEGIES USED:

One of the primary purposes of building the new theater was to recapture performance intimacy and a personalized venue, and the new campus is an equal companion to the outdoor venue. Northern Sky opened to the public in August 2019 and ran its first fall production. The community response was beyond the expectation, with performances being added in order to fulfill ticket demand. The show became the best-selling, highest-grossing fall show in the company’s twenty-eight years of doing a fall production. Similarly, the holiday production far outperformed its predecessors, more than doubling the attendance and box office take for the same number of shows. Another building benefit realized is having an on-site box office, giving customers a point-of-sale and an opportunity to experience the venue in advance of seeing the show. The multiple purposes of the project were being realized on all fronts.

 

Northern Sky has a longstanding reputation of providing an excellent experience. This new building adds exponentially to its cache as a professional organization. There has been a large influx of interest in Northern Sky’s intentions and in the 2020 season they will utilize both the outdoor venue and this new performance space. The project, throughout the planning, money-raising, and building phases, generated huge interest and employed dozens, if not hundreds, of local and statewide contractors. Northern Sky also worked in tandem with local planning agencies and town/county governing organizations to rezone the property from rural to commercial use. The community is primarily resort/rural but also encompasses enough locals that the impact has reverberated in all directions toward those who both visit and reside here. Many patrons have expressed the pleasure of visiting such a unique venue in Door County, while seeing performances by a company they have long admired and patronized.

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